Advertising efforts concentrated on LGBTQ+, foodie and family demographics. Contact: ✉️ Alexa Johnson 📞 215-639-0300 ext. 227 📷 View/Download Related Photos 📸 View Photo Library This spring, Visit Bucks County (VBC)’s brand advertising campaign appeared in print, digital and outdoors throughout New York, Northern New Jersey, Washington D.C. and the Philadelphia region. Static and digital…
Category: Marketing Campaigns
Visit Bucks County Hosts ‘Gourmet Getaway’ for Urban Food Influencers
by Emily Cummins, Public Relations Manager on June 7, 2019
Social media has fundamentally changed the way travelers are researching and discovering destinations. Influencers inspire everything from lodging to itineraries. Thus, Visit Bucks County invited an array of traditional media professionals, Instagram influencers and bloggers to explore the food and drink scene of the region. Following the success of the “Fitness Retreat” Visit Bucks County (VBC)…
Visit Bucks County Announces Bucks County Ale Trail Passport with Ale Trail Beer Release
by Emily Cummins, Public Relations Manager on May 22, 2019
To celebrate the launch of the new passport, Visit Bucks County partnered with Neshaminy Creek Brewing Company and Free Will Brewing Company on a collaborative beer release, Sixteen Eighty-Two Kölsch. BUCKS COUNTY, P.A. (May 8, 2019) – Beginning May 11, visitors traveling to Bucks County’s 15 (and counting) breweries can get sip their way to a FREE t-shirt! Those looking to follow the Bucks County…
Visit Bucks County Restaurant Week is Back for Seconds
by Emily Cummins, Public Relations Manager on April 2, 2019
BUCKS COUNTY, PA (April 2, 2019) – Bucks County’s diverse dining districts have joined forces for the second annual Visit Bucks County Restaurant Week. From Sunday, April 28 th to Saturday, May 4 th , locals and visitors alike will have the opportunity to sample the finest cuisine from the County’s top eateries at discounted prices. With more than 65 restaurants, pubs and bistros spanning more than…
Visit Bucks County Launches “Holidays in Bucks County” Campaign to Increase Seasonal Visitation
by Daniel Lopez, Communications Coordinator on November 8, 2018
BUCKS COUNTY, P.A. (November 9, 2018) – Bucks County is a magical place to visit during the holidays and the Tourism Office is taking steps to drive visitation in the wintertime. Beginning November, Visit Bucks County’s (VBC) holiday advertising campaign is appearing on Uber and Lyft vehicles in New York City, billboards and transit ads throughout Northern New Jersey and digitally targeting…
Fall Campaign Hits New York, Northern New Jersey and Washington, D.C. Markets
by Alexa Johnson, Senior Marketing & Communications Manager on September 26, 2018
BUCKS COUNTY, PA (September 26, 2018) – This fall, Visit Bucks County (VBC)’s brand advertising campaign is appearing on televisions and on the side of Uber and Lyft vehicles in New York City, billboards throughout Northern New Jersey and digitally targeting tourists seeking an autumn getaway to the countryside in NYC, Northern NJ and Washington, D.C. The 2018 fall creative campaign showcases…
Visit Bucks County Hosts Pop-Up Ice Cream Truck Event in NYC to Welcome Fall
by Alexa Johnson, Senior Marketing & Communications Manager on September 24, 2018
NEW YORK, N.Y. (September 20, 2018) – From foliage to festivals, why wouldn’t you want to escape the city for a weekend in the countryside? Visit Bucks County (VBC), the official tourism promotion agency of Bucks County, Pennsylvania, hosted a pop-up ice cream truck event on Thursday, September 20 th in New York City to promote the Bucks County Ice Cream Trail and fall and holiday travel with…
Visit Bucks County Surprises Washington, D.C. with Free ‘Ice Cream Trail’ Treats
by Alexa Johnson, Senior Marketing & Communications Manager on June 6, 2018
WASHINGTON, D.C. (May 24, 2018) – “Hump Day” just got a little sweeter! Visit Bucks County, the official tourism promotion agency of Bucks County, Pennsylvania, surprised passersby in Washington, D.C. with 3,000 pieces of free ice cream on Wednesday, May 23 rd to promote the ‘Bucks County Ice Cream Trail’ and summer getaways to the area. A custom-wrapped ice cream truck bearing the Ice Cream Trail…
Visit Bucks County Launches the First-Ever, Countywide ‘Restaurant Week’
by Daniel Lopez, Communications Coordinator on March 28, 2018
BUCKS COUNTY, PA (March 27, 2018) -- Bucks County's diverse dining districts have joined forces for the inaugural Bucks County Restaurant Week. From April 29 th to May 5 th , locals and visitors alike will have the opportunity to sample the finest cuisine from the County’s top eateries at discounted prices. With more than 60 restaurants, pubs and bistros spanning more than 20 different towns…